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	<title>(e)Merge: Innovative Healthcare Marketing Solutions &#187; patient experience</title>
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	<link>http://emergewithus.com</link>
	<description>Premier Medical Mystery Shopping Firm</description>
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		<title>Back to Basics: Creating Patient Loyalty through Social Media</title>
		<link>http://emergewithus.com/2012/04/back-to-basics-creating-patient-loyalty-through-social-media/</link>
		<comments>http://emergewithus.com/2012/04/back-to-basics-creating-patient-loyalty-through-social-media/#comments</comments>
		<pubDate>Tue, 03 Apr 2012 18:13:21 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Blogroll]]></category>
		<category><![CDATA[healthcare social media]]></category>
		<category><![CDATA[patient experience]]></category>
		<category><![CDATA[patient loyalty]]></category>
		<category><![CDATA[patient satisfaction]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2392</guid>
		<description><![CDATA[Incorporating a Social Media strategy into an organization, be it healthcare or other various industry, can be puzzling.  Questions ranging from, “What’s the point?” to “Are we even doing this right?” are bound to arise.  Everyone begins their Social Media adventure with a different level of knowledge and expertise.  For many healthcare organizations, we find this level is quite basic due to lack of exposure.  With that said, Carrie Vaughn recent published an informative article in HealthLeaders touching on the [...]]]></description>
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		</item>
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		<title>Where Does Responsibility for Patient Experience Fall?</title>
		<link>http://emergewithus.com/2012/02/where-does-responsibility-for-patient-experience-fall/</link>
		<comments>http://emergewithus.com/2012/02/where-does-responsibility-for-patient-experience-fall/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 20:07:58 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Blogroll]]></category>
		<category><![CDATA[Healthcare]]></category>
		<category><![CDATA[healthcare marketing]]></category>
		<category><![CDATA[Jamie Verkamp]]></category>
		<category><![CDATA[patient experience]]></category>
		<category><![CDATA[patient satisfaction]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2366</guid>
		<description><![CDATA[An article from HealthLeaders August 2011 edition gives us a detailed look at where patient experience initiatives rank among importance throughout various healthcare organizations. While 55% of respondents ranked patient experience within their top five priorities; the more alarming statistic relates to the 22% reporting “an abundance of higher priorities” and the 11% deeming a “lack of funding or budgeting.” One variable which fluxuates between organizations is the party or parties responsible for monitoring and improving the patient experience. The [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Taking the Plunge Into Social Media</title>
		<link>http://emergewithus.com/2011/12/taking-the-plunge-into-social-media/</link>
		<comments>http://emergewithus.com/2011/12/taking-the-plunge-into-social-media/#comments</comments>
		<pubDate>Tue, 13 Dec 2011 21:35:09 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Blogroll]]></category>
		<category><![CDATA[healthcare marketing]]></category>
		<category><![CDATA[healthcare social media]]></category>
		<category><![CDATA[Jamie Verkamp]]></category>
		<category><![CDATA[patient experience]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2333</guid>
		<description><![CDATA[At times, we find convincing a physician or practice administrator to jump feet first into the deep, unknown pool of social media is more difficult to accomplish than getting a child to eat their vegetables.  Most give short, one-word responses; ranging from, “No.” to “Why?” So, why do we remain relentless in our push to involve healthcare professionals in the world of social media?  According to the Pew Research Center, “61% of adults look online for health information.”  For years, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>A Healthcare Marketer&#8217;s View on Outbound vs. Inbound Marketing Strategies</title>
		<link>http://emergewithus.com/2011/11/a-healthcare-marketers-view-on-outbound-vs-inbound-marketing-strategies/</link>
		<comments>http://emergewithus.com/2011/11/a-healthcare-marketers-view-on-outbound-vs-inbound-marketing-strategies/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 03:11:32 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Blogroll]]></category>
		<category><![CDATA[healthcare marketing]]></category>
		<category><![CDATA[healthcare social media]]></category>
		<category><![CDATA[Jamie Verkamp]]></category>
		<category><![CDATA[patient experience]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2330</guid>
		<description><![CDATA[A very interesting and informative piece circulated on Twitter this week and caught my attention. The post by Jeff Bullas, Social Media Marketing: 10 Inspiring Infographics (Great resource piece!) shares some great statistics and examples of the power and influence of social media on our behaviors and buying patterns as consumers. Jeff also dives deeper into the conversation related to the shift from outbound marketing efforts, or what I like to call &#8220;shameless self-promotion&#8221;, to more engaging, conversational inbound marketing [...]]]></description>
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		<title>The Release of Patient Information: A Conversation on Outsourcing vs. In-House and How This Affects Patient Experience</title>
		<link>http://emergewithus.com/2011/11/the-release-of-patient-information-a-conversation-on-outsourcing-vs-in-house-and-how-this-effects-patient-experience/</link>
		<comments>http://emergewithus.com/2011/11/the-release-of-patient-information-a-conversation-on-outsourcing-vs-in-house-and-how-this-effects-patient-experience/#comments</comments>
		<pubDate>Tue, 15 Nov 2011 16:39:38 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Blogroll]]></category>
		<category><![CDATA[healthcare market]]></category>
		<category><![CDATA[patient experience]]></category>
		<category><![CDATA[patient information]]></category>
		<category><![CDATA[patient satisfaction]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2318</guid>
		<description><![CDATA[Medical records must be dealt with in a professional manner. A practice’s patients should feel their medical information is being kept secure and being forwarded in a confidential manner.  The choice of handling records in house or outsourcing to an independent firm is an important decision healthcare organizations must make. Although not well known outside the healthcare industry, companies providing the release of information have been present for nearly twenty years. Outsourcing to a data technology firm provides a cost [...]]]></description>
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		</item>
		<item>
		<title>Remembering the Basics of Customer Service</title>
		<link>http://emergewithus.com/2011/10/remembering-the-basics-of-customer-service/</link>
		<comments>http://emergewithus.com/2011/10/remembering-the-basics-of-customer-service/#comments</comments>
		<pubDate>Wed, 05 Oct 2011 14:14:59 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Blogroll]]></category>
		<category><![CDATA[healthcare customer service]]></category>
		<category><![CDATA[healthcare marketing]]></category>
		<category><![CDATA[medical mystery shopper]]></category>
		<category><![CDATA[patient experience]]></category>
		<category><![CDATA[patient satisfaction]]></category>
		<category><![CDATA[secret patients]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2254</guid>
		<description><![CDATA[Recently, I read an article touching on how the doctor/patient experience has become an afterthought.  Much like society today, many medical practices have shifted their focus to providing the latest gadgets and hi-tech items in an attempt to seem like the most profitable office in town.  While patients find these aspects thrilling, does the actual human interaction they encounter merit the same impressiveness? While we all appreciate the intricate bell and whistle every once in a while, does placing too [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Patient Experience Priority: Evaluate Policies Now</title>
		<link>http://emergewithus.com/2011/08/patient-experience-priority-evaluate-policies-now/</link>
		<comments>http://emergewithus.com/2011/08/patient-experience-priority-evaluate-policies-now/#comments</comments>
		<pubDate>Wed, 10 Aug 2011 17:57:52 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Blogroll]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[healthcare customer service]]></category>
		<category><![CDATA[patient experience]]></category>
		<category><![CDATA[patient satisfaction]]></category>
		<category><![CDATA[patient value]]></category>
		<category><![CDATA[practice policies]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2219</guid>
		<description><![CDATA[In healthcare, the greatest concern is always the safety and well-being of the patient, but unfortunately there are frightful circumstances when these priorities get over-looked. It happened in a doctor&#8217;s office in Rock Hill, South Carolina. A patient was left in an exam room, unseen by the physician, and locked up as the office closed it&#8217;s doors for the business day. The patient had her vitals checked and then she waited, all too patiently, for the doctor to arrive. It [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The DMV and the Patient Experience: Too Closely Related?</title>
		<link>http://emergewithus.com/2011/07/the-dmv-and-the-patient-experience-too-closely-related/</link>
		<comments>http://emergewithus.com/2011/07/the-dmv-and-the-patient-experience-too-closely-related/#comments</comments>
		<pubDate>Tue, 19 Jul 2011 02:07:33 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Blogroll]]></category>
		<category><![CDATA[a better patient experience]]></category>
		<category><![CDATA[healthcare customer service]]></category>
		<category><![CDATA[Jamie Verkamp]]></category>
		<category><![CDATA[medical mystery shopper]]></category>
		<category><![CDATA[medical mystery shopping]]></category>
		<category><![CDATA[patient experience]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2211</guid>
		<description><![CDATA[I had the pleasure of having both my driver&#8217;s license and my vehicle tags come up for renewal the same month, warranting a trip to my local DMV. I found myself dreading the experience and frankly, putting it off until the end of the month; the long wait, taking off from work in the middle of the day because of the less-than-convenient hours, the threat of poor customer service and the cumbersome paperwork all loomed like a heavy cloud over [...]]]></description>
		<wfw:commentRss>http://emergewithus.com/2011/07/the-dmv-and-the-patient-experience-too-closely-related/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Word-of-Mouth Marketing: Creating Walking Billboards for your Practice</title>
		<link>http://emergewithus.com/2011/07/word-of-mouth-marketing-creating-walking-billboards-for-your-practice/</link>
		<comments>http://emergewithus.com/2011/07/word-of-mouth-marketing-creating-walking-billboards-for-your-practice/#comments</comments>
		<pubDate>Tue, 12 Jul 2011 19:57:56 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[healthcare social media]]></category>
		<category><![CDATA[healthcare social media strategy]]></category>
		<category><![CDATA[patient experience]]></category>
		<category><![CDATA[patient perception]]></category>
		<category><![CDATA[target marketing]]></category>
		<category><![CDATA[word of mouth marketing]]></category>
		<category><![CDATA[Word-of-Mouth]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2201</guid>
		<description><![CDATA[Word-of-mouth marketing can be your practices’ greatest asset or biggest downfall, depending on exactly what your patients have to say about you.  People are much more likely to believe the word of a friend or acquaintance than they are to listen to a paid advertisement.  In fact, 78% of consumers trust peer recommendations, only 14% trust advertisements. Word-of-mouth travels quickly if you have the right messenger.  So what messages are spreading about your practice? Are you providing an excellent (or [...]]]></description>
		<wfw:commentRss>http://emergewithus.com/2011/07/word-of-mouth-marketing-creating-walking-billboards-for-your-practice/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Personalized Patient Experiences: Doctors Still Make House Calls?</title>
		<link>http://emergewithus.com/2011/06/personalized-patient-experiences-doctors-still-make-house-calls/</link>
		<comments>http://emergewithus.com/2011/06/personalized-patient-experiences-doctors-still-make-house-calls/#comments</comments>
		<pubDate>Tue, 21 Jun 2011 17:39:35 +0000</pubDate>
		<dc:creator>JVerkamp</dc:creator>
				<category><![CDATA[Blogroll]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[American Academy of Home Care Physicians]]></category>
		<category><![CDATA[house calls]]></category>
		<category><![CDATA[patient experience]]></category>
		<category><![CDATA[patient perception]]></category>
		<category><![CDATA[personalized patient experiences]]></category>
		<category><![CDATA[Physician]]></category>

		<guid isPermaLink="false">http://emergewithus.com/?p=2185</guid>
		<description><![CDATA[I recently ran across an article entitled, “These Doctors Make House Calls—And Love It” These MDs had taken a cue from the past to create a personal touch for their practices. After a little bit of research, I realized this blogging doctor wasn’t the only one still making house calls. According to the American Academy of Home Care Physicians, Medicare reimbursed physicians for 2.3 million house calls in 2009, a half million more than in 2002. This obviously doesn’t signify [...]]]></description>
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