Stay up to date with what is new and newsworthy in the world of healthcare, social media and customer service!

Here you will find the insights gained from the time we spend working with Medical Practices & industry news that impact your Medical Practice


When it comes to social media, practices are often first driven to Facebook as an entry point. Facebook is a great platform to begin with and can lead to a wide range of engagement in the form of question/answer, promotion and basic interaction with patients. However, if your practice is looking for a more wide

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Word-of-mouth marketing can be your practices’ greatest asset or biggest downfall, depending on exactly what your patients have to say about you.  People are much more likely to believe the word of a friend or acquaintance than they are to listen to a paid advertisement.  In fact, 78% of consumers trust peer recommendations, only 14%

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The movement is sweeping hospitals and medical practices by the thousands. Patients are now able to find their healthcare providers on sites like Twitter, Facebook and YouTube. But are those social media presences improving patients’ perceptions? We talked to two different patients with much different answers to the question. Nicole is a new mom who

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