Stay up to date with what is new and newsworthy in the world of healthcare, social media and customer service!

Here you will find the insights gained from the time we spend working with Medical Practices & industry news that impact your Medical Practice

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Healthcare is an industry based on constant need. The security of the healthcare market comes from the idea that everyone needs and will continue to need health care. However, accepting this concept as a means on job security and a right to avoid enhancing your organization will bring about the downfall of your practice.  Here

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As we move through our days and fall into routines, we often forget to appreciate the actual patients we serve. The elderly woman that loves to chat, the child you’ve watched grow up, all of these patients are choosing to come see you and your organization. When is the last time you said a genuine

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Marketing a healthcare practice and continuing to share information regarding the physicians, technology and services is a vital piece of the strategy when it comes to increasing patient volumes. However, the main ingredient to success when it comes to business, especially healthcare, is word of mouth referral. While we know this to be true, I

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At this point, most of the major brands you would consider yourself “loyal” to are using Facebook and/or Twitter to connect with their fans and followers.  So, what is the point of a brand having an additional channel for communication and why do we choose to “follow” specific brands? According to research from ExactTarget and

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With the emphasis we place on our client’s customer service, we are always keeping our eyes open to observe interesting customer service experiences.  I had one such experience last week; one I thought could be the worst of my entire 2012.  However, due to an extremely polite, apologetic employee, he managed the best save of

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Customer service is an important aspect for any organization, regardless of their size.  A secretary at a local law firm controls her company’s reputation just as a cashier does at your local pharmacy.  Even though an organizations’ size may vary, the effect of providing bad customer service does not. I’ll admit, even though I make

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With the 2012 London Olympics in full swing, our focus has once again been placed on the athletes of the world.  While the majority of us watch from afar; millions of visitors are expected to arrive in England to support their contenders. London has now become the world’s stage, preparing for these events over the

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