Stay up to date with what is new and newsworthy in the world of healthcare, social media and customer service!

Here you will find the insights gained from the time we spend working with Medical Practices & industry news that impact your Medical Practice

Archive

Kaiser Permanente is piloting a program where patients and physicians meet over the phone instead of in person. While some patients that have used the program are impressed by the convenience of treating minor issues, some healthcare professionals are appalled at diagnosing and drug prescribing without physically checking over the patient. Read the article then

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Start tracking your marketing efforts. How will you know what marketing initiatives are working if you don’t ask how your new patients how they heard about your office? Simply tracking where your new business is coming from helps you spend your marketing resources more wisely, letting you focus on efforts that are actually boosting patient volumes. Go out of

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Medical mystery shopping is key in uncovering weak spots in healthcare customer service. Our shoppers evaluate interactions and processes at our client’s offices so that we can improve the patient experience there. But who are these people we’re sending in? Our medical mystery shoppers are a diverse bunch, spanning all age ranges and perspectives. Some

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Healthcare Leader’s Magazine’s Physician Issue published in November was chalked full of many great articles, including physician involvement in ACO’s and what healthcare trends to watch out for in the coming year. One statistic that grabbed my attention was a study they had done earlier in the year of top ranking healthcare organization executives. The

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In an article released last week in the Salt Lake City Tribune, a nursing professor talks about her mission to improve patient experience by zeroing in on pain management. “Too many patients in our hospital report having severe pain, and that’s not okay,” says Susan Beck from the University of Utah. The article goes on

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Lately we’ve been noticing plenty of “social media experts”. There are literally thousands of people who call themselves authorities on the subject, who speak at conventions, who consult. Yet we’ve been seeing a peculiar trend: many self-proclaimed experts do not practice what they preach and do not feel they need experience to jump into the

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It’s hard for healthcare professionals to stay positive about the industry while constantly bombarded with bad news, politicization and painful technological shifts. But there are reasons to look forward to the future of healthcare and gear up for 2011…many reasons, actually. Here are just a few: Experts are predicting that many falling market shares will rebound.

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